Are you an expert? (Or willing to be called one?)
One of the programs I’ve been working on at IBM relates to creating a system that enables IBM’s experts to appear in digital experiences at scale — this means going beyond the age-old editorial system...
View ArticleSocial Media Identity Crisis: How do employees and brands avoid a personality...
A mindmap of our discussion created in real time at WPP Stream; click it for the whole shebang. The title of this post refers to a session I led last week with my pal, Howard Pyle who has just started...
View ArticleSocial Media Week Shines a Light on Social Business
This week the digerati and the everyday netizen alike will look up for a moment from their laptops and smart phones to focus their eyes on Social Media Week, a worldwide series of interconnected events...
View ArticleDo the Biggest Brands Dominate Social Impressions?
A new report from PQ Media and uberVu on social media impressions claims Coke, Apple and Google dominate social media media “conversations.” However, something about it just doesn’t sit right with me....
View ArticleMostly publishing stuff elsewhere
I’ve been neglecting my blog…but it’s not for lack of online content creation. Far from it! Here are some links to some articles and podcasts I’ve worked on in recent months for other sites. I’m...
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